Labubu Dolls Spark Global Frenzy Among Collectors
With their unique design and kind-hearted nature, Labubus have become a beloved character worldwide, sparking a global frenzy among collectors and fans. Their popularity extends beyond the toy market, with a strong presence in social media and celebrity culture.
Chinese soft-toy brands, such as Pop Mart, are experiencing a surge in popularity both domestically and internationally, with their products, like Labubu dolls, fetching high prices and gaining a devoted fan base worldwide.
The appeal of these toys extends beyond children, with celebrities like Sir David Beckham and Rihanna publicly expressing their appreciation for the cute, yet sinister-looking Labubus. Designed by Hong Kong artist Kasing Lung, Labubus were first introduced as characters in a picture book series and later created in collaboration with Chinese toy company Pop Mart. They are known for being kind-hearted and helpful, despite their appearance, and have become a trendy accessory among celebrities and collectors.
Due to their exclusivity and abundance of replicas, Labubus are recognized as designer items, with some reselling for up to 40 times their original price. To identify a genuine Labubu, one can check the QR code on the box or tag, which should only link to fwsy.popmart.com. Other signs of authenticity include a matte finish on the box, a square arrow inside the trash can, and nine teeth on the toy. Labubus are available in various sizes and designs, with prices ranging from $17.99 to $39.99.
The growing influence of Chinese consumer brands in the global market is highlighted by the popularity of Labubu dolls, with millions of views on TikTok and a strong presence online. As the trend continues to grow, it will be interesting to see how Chinese soft-toy brands, such as Pop Mart, will continue to shape the global market and cater to the demands of their devoted fan base.